about us | ANYSELLER

About Us

South Africa’s seller-first marketplace—built for growth, powered by trust.

About AnySeller

AnySeller is a South African online marketplace created to make buying and selling simple, safe, and profitable — whether you’re a township entrepreneur, an SME, a side-hustler, or a growing brand.

We help sellers reach more customers with less friction, and we give buyers a trusted platform where every transaction is protected by clear systems.

Online marketplace

Our Mission

To empower sellers with simple digital tools that help them reach more customers, grow their income, and build sustainable businesses.

Our Vision

To become Africa’s most seller-friendly marketplace — connecting buyers and sellers through trust, technology, and inclusive commerce.

Why AnySeller Works

Designed to support sellers at every stage while keeping buyers safe.

Built for sellers at every stage

Start free, prove your product, and grow into packages that reduce your platform commission as your business scales. Our packages are designed to support you from your first listing to your first 50 products—and beyond.

Trust & Safety Built In

AnySeller uses TradeSafe escrow protection to make transactions safer. This means qualifying online payments can be held securely and released according to clear completion rules—reducing fraud, improving buyer confidence, and protecting honest sellers.

Flexible shopping and delivery options

Not every buyer shops the same way. AnySeller supports flexible payment and fulfilment options—while ensuring platform rules remain consistent and secure.

How It Works

Simple, transparent, and secure for everyone.

1

For Buyers

  • Browse products and services from local sellers in one marketplace
  • Choose secure checkout options
  • Request a shipping quote from the seller when they prefer not to use AnySeller’s listed courier partners
  • Track orders and request support when needed
  • Shop with increased confidence through trust and safety systems
2

For Sellers

  • List products and services and reach new customers beyond their immediate area
  • Manage orders and receive notifications in real time
  • Use built-in tools (depending on package) to promote their store, run coupons, track performance, and manage reviews
  • Scale their business with staff or promoters (depending on package)
  • Benefit from safer transactions through escrow-supported payments and structured dispute handling

Our Seller Packages

Commission refers to AnySeller’s platform commission.

Important: AnySeller commission applies to every successful sale made on the platform—even when the buyer selects Pay at Seller, Cash on Delivery, or seller-arranged delivery.

Freemium Seller — R0

Best for: New sellers testing demand.

  • Monthly Fee: R0
  • Product Listings: Limited (10)
  • Orders + Notifications: Included
  • Delivery Time Settings: Basic
  • Reviews: View only
  • Withdrawals: Normal
  • Support: Basic support
  • When Seller Reaches R5,000+ in sales, AnySeller commission: 5%
  • Buyer Consumer Protection Fee: 5% + R15 per order

Growth Seller — R99/month

Best for: Sellers ready to grow consistently.

  • Monthly Fee: R99
  • Product Listings: High (50)
  • Orders + Notifications: Included
  • Employees & Promoters: Limited
  • Delivery Time Settings: Custom
  • Coupons: Basic
  • Reports: Standard
  • Reviews: Manage
  • Withdrawals: Faster
  • Tools: Basic
  • Support: Priority support
  • AnySeller commission: 4%
  • Buyer Consumer Protection Fee: 4% + R10 per order

Pro Seller — R199/month

Best for: Serious sellers scaling their business.

  • Monthly Fee: R199
  • Product Listings: Unlimited
  • Orders + Notifications: Included
  • Employees & Promoters: Unlimited
  • Delivery Time Settings: Advanced
  • Coupons: Basic
  • Reports: Advanced
  • Reviews: Manage
  • Analytics: Advanced
  • Withdrawals: Normal/Instant Request
  • Tools: Basic
  • Support: Dedicated Support
  • AnySeller commission: 3%
  • Buyer Consumer Protection Fee: 3% + R7 per order

What is the Consumer Protection Fee?

Keeping the AnySeller marketplace safe and scam-free.

The Consumer Protection Fee is paid by buyers at checkout to help maintain a secure and trusted marketplace.

It covers:


  • Secure holding of funds (where escrow applies)
  • Fraud prevention
  • Refund handling
  • Dispute resolution
  • Customer support
  • Trust & safety systems

This is how we protect buyers, support honest sellers, and build a marketplace people can trust.

Secure payments

TradeSafe Escrow Protection

AnySeller partners with TradeSafe to provide escrow-style protection for qualifying transactions.

1

Buyer Pays Securely online

The buyer completes a secure online payment for qualifying transactions.

2

Funds Held in Escrow

Funds are held in escrow while the seller prepares and delivers.

3

Funds Released

Once delivery or completion is confirmed, funds are released according to platform rules.

4

Dispute Support

If something goes wrong, AnySeller supports disputes and refund handling in line with applicable terms.

Payment & Courier Partners

Trusted partners supporting secure payments and reliable delivery.

Payment Partners

  • TradeSafe – Escrow Protection
  • Ozow – Instant EFT

Courier & Delivery Partners

  • Droppa – Courier delivery services
  • Pargo – Collection-point delivery

Important notice: Where third-party services are used, users may be subject to partner terms and conditions, in addition to AnySeller’s platform terms and policies Terms of use links:
TradeSafe: https://www.tradesafe.co.za/wp-content/uploads/2024/02/TradeSafe-Terms-of-Service-v3.0-Final.pdf
Ozow: https://ozow.com/terms-and-conditions
Droppa: https://www.droppa.co.za/terms-and-conditions/list-of-terms-and-conditions
Pargo: https://pargo.co.za/terms-and-conditions/

Flexible Buying Options

Shopping choices that work for both buyers and sellers.

Pay at Seller

Buyers can pay directly at the seller for certain purchases (e.g., localcollection or in-person services).

Commission still applies: for successful orders processed through AnySeller.

Request a Shipping Quote

If a buyer does not want to use AnySeller’s listed couriers, they can request a shipping quote directly from the seller.

Commission still applies: for successful orders processed through AnySeller.

Join AnySeller Today

Whether you’re a seller ready to grow or a buyer looking for a safe and easy place to shop—AnySeller is built for you.

Start today. Sell with confidence. Shop with trust.